
5 Tips to Boost Your Medical Practice Marketing
Medical OfficeMedical practice marketing is often thought of as the mere use of billboards, print ads, and mail...
Constantly ringing telephone lines are a major issue for small medical offices and a sign of poor call management. The standard reflexive response is to move phones to a back room where they will no longer distract office assistants or patients. The alternative is hiring additional staff to handle the volume of incoming calls. But both of these may be unnecessary to alleviate the constant ringing.
Medical office call management can be boiled down to an analysis of the root problems and their solutions:
Consider the reason for calls.
Shorten the number of rings.
Change the greeting.
Set up a secure online alternative.
Teach staff how to handle calls appropriately.
Give patients resources at the end of appointments.
Ensuring that a medical office runs smoothly means analyzing current practices such as incoming call volume. The root of the problem behind constant ringing may be untrained staff, a complicated voice mail message, too many rings per call, or a lack of outpatient resources. However, call management is not the only factor in an efficient medical office. Medical billing also plays a major role, and with the new ICD-10 Implementation it might be increasingly difficult to handle medical billing needs. If this is the case for your medical office, you might consider outsourcing your medical billing needs to the professionals at Billing Advantage.
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